Biscoff® partnerships

Donuts

Discover some Biscoff® success stories

These biscuits have taken Biscoff on an incredible journey—one that's too good not to share. That's why we've created a special place for you to explore some success stories and join us on this adventure. At Biscoff, we carefully select partners who share our vision, leading to unique and exciting collaborations. Discover the amazing partnerships and inspirational brands we've had the pleasure to work with on this journey.

McDonald's

McDonald’s launched the Biscoff McFlurry on their Limited Edition menu back in 2023, and, as expected, this went down a storm with consumers. Following the overwhelming success of this highly requested collaboration, McDonald's added a Biscoff Frappe to their 2024 lineup. Here’s what people had to say about it:

Watch the full video here

Soho Coffee Co.

The good-mood, food-led coffee and bakery business, Soho Coffee, partnered with Biscoff this year to introduce what they called the ‘Biscoff Collection', which consisted of three key products: their now-famous SOnut, a Biscoff Blondie Hot Chocolate, and a delicious Biscoff Shake.

Read the full story here

Cinnabon

In 2022, Biscoff and US bakery Cinnabon collaborated to launch the Biscoff Bon for the UK market. The perfect new creation for consumers to discover more ways to love Biscoff.

Read the full story here

Interested to use Biscoff in your offerings?

Check out our trademark guidelines on our website or reach out if you see a fit for a branded collaboration!